Skip to main content
Athena Technology Consulting

Turn Every Click, Tap, and Swipe into Revenue—and Repeat Visits

A slick homepage is useless if the checkout stutters, the promo email feels generic, or a support chat can’t see a customer’s order. Athena lines up strategy, design, content, and martech so shoppers glide from discovery to loyalty—and you see the lift on the balance sheet.

The Pain You’re Feeling

Guess-work CX. Personas are outdated, journeys don’t match how people actually shop, and NPS drifts down.
Channel whiplash. Web, mobile app, social, and store kiosks all look different and share zero code.
Batch-and-blast marketing. Offers hit the wrong audience, wasting ad spend and annoying loyal buyers.
Content chaos. New products or languages take weeks to publish because assets live in twelve places.

How We Fix It—Your Hero’s Journey

See the Shopper Clearly
Workshops and quick-win research refresh personas and map the real journey, pinpointing “moments that matter.”

Design One Experience, Many Screens
Our designers and engineers build an omni-channel design system and, if needed, a headless or composable commerce stack—so changes roll out once, everywhere.

Make Messages Personal
We wire in CDPs, marketing-automation, or DXP tools that segment and trigger offers by behaviour, not hope.

Put Content on Autopilot
A central CMS with localisation rules means new assets or languages go live in hours, not weeks.

Measure, Learn, Improve
Dashboards show conversion, lifetime value, and drop-off points; A/B tests feed the next sprint.

Sub-Services You Get

CX Strategy, Persona & Journey Mapping – Fresh insights, clear priorities, no fluff decks.
Omni-Channel Design Systems & Headless / Composable Commerce Builds – One codebase, many channels, built to scale.
Marketing-Automation & Personalisation Platforms (CDP, MA, DXP) – Right offer, right time, right channel.
Digital Content Management & Localisation – Central control, fast rollout, global reach.

Real-World Wins

Company X boosted cart-to-checkout conversion 18 % after moving to a headless storefront and personalised promos.
Company Y lifted email open rates 42 % by switching from batch blasts to journey-based triggers.
Company Z launched five new languages in six weeks using a central CMS—reaching 30 % more customers.

Our Step-by-Step Way

Insight Sprint – Update personas, map journeys, pick KPI targets.
Design & Build – Roll out design system, commerce stack, and martech glue.
Content & Launch – Migrate assets, set up localisation, go live.
Optimise – A/B tests, segment tuning, monthly KPI reviews.

Why Athena Technology Consulting?

From research to code under one roof. Strategists, designers, and engineers share a daily stand-up.
Plain-talk ROI. We tie changes to lift in conversion, CLV, or ad spend saved.
Platform-neutral. Shopify, CommerceTools, Adobe, Salesforce, Contentful—whatever fits your goals.
Outcome-linked fees. Part of our pay depends on KPIs moving, not just project completion.

Ready to Turn Browsers into Buyers - and 
Buyers into Fans?

Book a 30-minute CX call and leave with a one-page quick-win plan you can start this quarter.